Stay tuned to my newest book that will be coming out soon!
Its called SOLD OUT – How to sell out on the Worldwide Shopping Channel Stage. www.readsoldout.com
Are you an Actor? Model? Tradeshow pitch person? Broadcaster? Athlete who is endorsing products? Entrepreneur? Do you want to know how to catch the attention of your customers quickly? Read my book.
Here’s an excerpt:
“To be the best in the chosen field of on-air selling is to understand the power behind the artistry and technique of performing and selling. Performing is opening up your soul and energy allowing it to pass through your body with ease. Selling is the ability to understand the power of what you are communicating and how you are connecting to your audience with likeable confidence and personal style. In the shopping channel world a sales expert must survive the first few minutes on-air or the guest expert and product is “pulled”. The sales volumes that are achieved in those first minutes dictate whether you continue or whether you are shut down. The standout difference between home shopping retail and almost any other business is the time allocated to produce top sales results. It is one of the most heightened performance environments and mirrors the type of pressure that Super Bowl competitors and Olympic athletes face. Delivery has to be instantaneous. There’s no luxury of time to take files home when in the live studio. It’s a real time exchange of ideas where both the sales professionals and the customers work together in a rapid fire manner. Selling live on-air is one of the most competitive and transparent selling jobs in business. Customers can shut you down with one click and never have to let you know about it. The biggest difference between the shopping channel guest expert and other sales professionals is our pitfalls are broadcasted on National TV and the worldwide stage of the internet where multi-millions of people are watching and millions of dollars are on the line every minute.
The home shopping world is unique but the principles and winning prescriptions can be applied to any business and sales environment in the market. It is not a role that can be picked up in a moment, like a suit jacket or sneakers. This is a profession that is thrilling, exciting and lucrative. It is for new and veteran guest experts, models, hosts, actors, speakers, sales people, athletes and other professional endorsers, teachers and tradeshow sellers who are looking to be inspired further and to excel at this art form. This is a reference book and compilation of sales tips, analogies, and proven techniques created from my own experience and built from extensive interviews of top experts in the field of performance, including CEO’s, CFO’s, elite endurance athletes, broadcasters, film and theatre actors, artistic directors, casting directors, infomercial directors, as well as shopping channel hosts and the top selling guest experts and pitch people on television today. It is for this reason I wrote this book. I have developed unique performance and on-the-job training sales tools to redefine what exceptional selling is. This is not a book of guidance to produce a mediocre professional at selling on-air but rather a book to become your own authority on the subject.”
by Alli Mang
Thanks for dropping by! I will continue to provide teases as we get closer to our launch.